# Telehealth ad agency case studies

Updated October 22, 2026 · By MedScale Health

Anonymised results from telehealth brands and clinics that run on MedScale's tracking, grouped by category. Names are withheld, and results vary by brand, offer and budget.

## Men's health case studies

Four results from men's health clinics and a men's telehealth brand on MedScale's tracking.

### Leads at less than half the average cost

Men's health clinic · Meta · on MedScale's tracking

In a men's health clinic account with more than $500,000 in Meta spend, the five most efficient videos brought in more than 1,300 leads at less than half the account's average cost per lead.

Shown on: https://medscale.health/clinics/trt-mens-health/marketing

### An offer test that cut the cost of a lead

Men's performance clinic · on MedScale's tracking

A men's performance clinic tested a new offer. The ads for it brought in leads at 30% to 45% of the account's average cost.

Shown on: https://medscale.health/clinics/trt-mens-health/marketing

### Twice the rate to checkout

Men's telehealth brand · on MedScale's tracking

A men's telehealth brand ran two routes from its ads in the same weeks. One reached checkout at 2.7%. The other reached it at 1.3%.

Shown on: https://medscale.health/telehealth/trt-mens-health, https://medscale.health/telehealth/trt-mens-health/google-ads

### Booking counts Google can bid on

Men's health clinic group · Google · on MedScale's tracking

For a men's health clinic group, the bookings our server-side tracking sent to Google matched the group's own tag within 5% over two weeks: 156 against 164.

Shown on: https://medscale.health/clinics/trt-mens-health/marketing, https://medscale.health/telehealth/trt-mens-health/google-ads

## GLP-1 brand case study

A GLP-1 membership brand on MedScale's tracking.

### Four times the rate from visitor to member

GLP-1 membership brand · on MedScale's tracking

For a GLP-1 membership brand, visitors who came in through one entry page became paying members at 1.8%, against 0.4% for visitors who arrived on the homepage.

Shown on: https://medscale.health/telehealth/glp-1-weight-loss, https://medscale.health/clinics/medical-weight-loss, https://medscale.health/clinics/medical-weight-loss/google-ads

## Multi-location clinic case study

A clinic group with several locations on MedScale's tracking.

### A booking drop found and fixed

Multi-location clinic group · Meta · on MedScale's tracking

A multi-location clinic group saw bookings from Meta fall by about half in a week. We traced the cause, and it was not the ads. Once it was fixed, bookings per 100 Meta visitors went from 0.9 back to 1.7.

Shown on: https://medscale.health/clinics/medical-weight-loss, https://medscale.health/clinics/mental-health/marketing

## National health brand case study

A national health brand on MedScale's tracking.

### Sales tied back to the ad

National health brand · on MedScale's tracking

A national health brand sent new sign-ups to an app on a different domain, and the trail back to the ad broke there. Of 686 sign-ups, none could be traced to the visit that started them. After our cross-domain handoff went in, 2,513 of 2,518 could, and the share of purchases carrying campaign data went from 1.5% to 69%.

Shown on: https://medscale.health/telehealth/glp-1-weight-loss

Canonical page: https://medscale.health/results