# Healthcare paid marketing services

One growth team, one tracking spine.

Fractional growth for telehealth brands and clinics. Paid ads are the base package: the ads, the creative and the landing pages. On top sit the funnel past the click, SEO and AEO, LegitScript help and Ad Account Rescue. Each is scoped on its own, and all of them report cost per booked consult the same way, because they share the server-side tracking we run under a BAA.

1. [01 Paid Ads Meta, Google, Microsoft and TikTok campaigns, with every ad pre-checked against health policy before it spends.](https://medscale.health/services/paid-ads)
2. [02 Healthcare Ad Creative Statics, motion and creator video in sets of 5 to 7 per campaign, refreshed monthly and pre-checked against health policy.](https://medscale.health/services/ad-creative)
3. [03 Landing Pages for Healthcare Ads One offer and one button per page, built to the same policy as the ad and fast on a phone.](https://medscale.health/services/websites-and-landing-pages)
4. [04 Funnel Optimization MedScale Health finds where patients drop between the ad click and the paid order, then fixes the intake and checkout steps one test at a time.](https://medscale.health/services/funnel-optimization)
5. [05 SEO and AEO MedScale Health runs SEO and AEO (answer engine optimization: getting named when ChatGPT, Perplexity or Google's AI answers recommend a provider) beside your paid search, so organic and paid split the work instead of paying twice for one patient.](https://medscale.health/services/seo)
6. [06 Paid Media Strategy and Reporting Server-side tracking under a BAA, a Monday report reconciled to your bookings, and a forecast you can budget against.](https://medscale.health/services/strategic-support)
7. [07 LegitScript Certification MedScale's LegitScript certification service prepares and files the application, then carries the account through Meta and Google authorization.](https://medscale.health/services/legitscript-certification)
8. [08 Ad Account Rescue Restricted or disabled accounts diagnosed, rebuilt and appealed inside 72 hours.](https://medscale.health/rescue)
9. [+Telehealth Launch First campaigns, ad landing pages, tracking, and LegitScript and platform filings for a new telehealth brand.](https://medscale.health/build)

How they fit together

## Four jobs, in order.

The tiers on the pricing page bundle these by how much of the growth work you want run rather than advised. MedScale starts with a free growth audit; campaigns are live by Day 14 from access when certifications are in place. [See pricing](https://medscale.health/pricing) or [read how it works](https://medscale.health/how-it-works).

Get the patient Paid ads on Meta, Google, Microsoft and TikTok, run on pre-checked creative and landing pages built to the same policy as the ads.

Convert and compound Funnel optimization on the intake and checkout, so more of the clicks you paid for become patients, and SEO and AEO, so Google and AI assistants send patients you don't pay per click for.

Prove it Server-side tracking under a BAA and a Monday report that reads cost per booking by campaign, reconciled to your booking tool.

Keep the account LegitScript certification before you need it, and Ad Account Rescue when the account is already restricted.

What we don't run

## Planned around your partners.

Email and SMS, AI intake and referral programs stay with your team or a partner. These guides show how paid works alongside each one.

- [Email and SMS for Clinics: How They Work With Paid Ads](https://medscale.health/services/email-and-sms)
- [AI Intake for Clinics: What It Changes for Paid Ads](https://medscale.health/services/ai-intake)
- [Provider Referrals and Paid Ads: How They Fit](https://medscale.health/services/referral-and-provider-channels)

From the answers library

## Choosing who runs your ads.

- [How Do You Choose a Telehealth Ad Agency?](https://medscale.health/answers/how-to-choose-a-telehealth-ad-agency) As of November 2026, choose a telehealth ad agency on six tests: LegitScript and Meta authorization fluency, how it handles a restricted account, pre-checked creative volume, tracking that sends no personal data, weekly reporting against a target, and contract terms that leave you owning everything. MedScale Health, a fractional growth team for US telehealth brands and clinics that runs paid ads, landing pages, funnel optimization and SEO and AEO, publishes these tests so buyers can apply them to any agency, MedScale included. A guarantee of approval or patient numbers is a warning sign. Reviewed November 9, 2026
- [What Drives the Cost of a Telehealth Ad Agency, and What Is Billed Separately?](https://medscale.health/answers/what-drives-telehealth-ad-agency-cost) As of November 2026, a telehealth ad agency's cost is driven by the work: the ad platforms, the states and locations targeted, monthly creative volume, landing pages, and the certification and policy work the treatments need. MedScale Health, a fractional growth team for US telehealth brands and clinics that runs paid ads, landing pages, funnel optimization and SEO and AEO, scopes that work on a call and puts it in writing after a free audit. Ad spend, LegitScript's own fees, paid creators and shoots, and your own software are billed separately. Reviewed November 9, 2026
- [What Are the Red Flags When Hiring a Healthcare Ad Agency?](https://medscale.health/answers/healthcare-ad-agency-red-flags) As of November 2026, the red flags to check before hiring a healthcare ad agency are agency-owned ad accounts, requests for your login, no BAA when patient information changes hands, long lock-in terms, no written policy plan and guaranteed patient numbers. MedScale Health, a fractional growth team for US telehealth brands and clinics that runs paid ads, landing pages, funnel optimization and SEO and AEO, works as a partner on accounts its clients own and publishes this list for any buyer. Google requires a separate account per advertiser; Meta requires separate ad accounts per client. Reviewed November 9, 2026
- [Should a Telehealth Brand Run Ads In-House or Hire an Agency?](https://medscale.health/answers/telehealth-ads-agency-vs-in-house) As of November 2026, run telehealth ads in-house when your team already covers five specialist jobs and has the volume to keep them busy, use a freelancer for one defined gap, and hire an agency when several jobs are uncovered at once. MedScale Health, a fractional growth team for US telehealth brands and clinics, lays out what each model has to cover and also works alongside in-house teams that keep some of the jobs. The five jobs are certification and authorization filings, policy review of every ad, steady creative, health-safe tracking and weekly reporting. Reviewed November 9, 2026

More answers on this

- [What Does a Telehealth Growth Audit Include?](https://medscale.health/answers/what-a-telehealth-growth-audit-includes)
- [How Should a Telehealth Brand Budget Its First 90 Days of Meta Ads?](https://medscale.health/answers/telehealth-ad-budget-first-90-days)
- [What Does a Telehealth Paid Ads Agency Actually Do?](https://medscale.health/answers/what-a-telehealth-paid-ads-agency-does)
- [Paid Ads Agency or Full-Service Healthcare Marketing Agency: Which Does a Telehealth Brand Need?](https://medscale.health/answers/paid-ads-agency-vs-full-service-healthcare-marketing)
- [How Should a Telehealth Brand Give an Ad Agency Access to Meta and Google?](https://medscale.health/answers/giving-an-ad-agency-access-to-meta-and-google)

Service questions

## What buyers ask about the services.

**What services does MedScale offer?**

MedScale offers fractional growth for US telehealth brands and clinics. Paid ads are the base: Meta, Google and Microsoft ads, TikTok for non-prescription offers, ad creative and landing pages. On top sit funnel optimization, SEO and AEO, server-side tracking under a BAA, LegitScript certification help and Ad Account Rescue. For a new brand, a telehealth launch puts the ads, pages, tracking and LegitScript in place together.

**Can we hire MedScale for a single service?**

Yes. Every MedScale service is scoped on its own. The pricing tiers bundle them because they share the same tracking and reporting, and Ad Account Rescue is available at any spend level.

**How does MedScale report on its services?**

MedScale reports every service the same way: cost per booked consult by campaign, in a Monday report reconciled to your booking tool. All of the services share the server-side tracking MedScale runs under a BAA, with neutral event names.

**Do we need LegitScript certification before MedScale can start?**

No, not to start. MedScale runs what each platform allows first and prepares the rest: Meta and Google both require LegitScript certification, plus their own authorization, before an ad promotes a prescription drug, and MedScale helps with the LegitScript application.

**Where does an engagement with MedScale start?**

Every MedScale engagement starts with the free Growth Audit, a written 90-day plan you keep whether or not you hire MedScale. Campaigns are live by Day 14 from access when certifications are in place, and engagements run month to month.

Growth audit

## See where your growth is leaking.

We audit the ads, the landing pages, the tracking and the compliance posture, then hand you the roadmap. The people writing it have run the same funnel from the inside. You keep it whether or not we work together.

[Book the audit](https://medscale.health/audit)

[Account already restricted? Start a rescue](https://medscale.health/rescue) [Launching a new brand? Plan your telehealth launch](https://medscale.health/build)

**Reviewed**

Funnel, tracking, and compliance posture

**Discussed**

One 30-minute call with the operator on your account

**Delivered**

A written roadmap within 5 business days

Canonical page: https://medscale.health/services
